Our Story

Friends and adventurers, on a mission to do good.

True To Our Roots

Isoterics Apparel was founded in 2017 with a passion for quality clothing, a love for the outdoors, and the desire to make a difference. We noticed a trend in companies planting trees to combat deforestation, but saw an equally important and unaddressed need for the removal of beetlekill and deadfall in forests across the mountain West. From this idea came a vision: Become a leader in eco-friendly apparel and shift the conversation around forest health from planting to removal.

After months of research and planning, our team focused that vision into the mission for Isoterics Apparel. We pledge 10% of all profits to deadfall removal and the management of beetle kill-affected forests in the mountain West. Please visit Our Mission page to learn more about our cause.

To us, “doing good” means delivering a product we are proud of while making a measurable impact on our key environmental focuses and always doing right by our tribe of employees, ambassadors, and customers.

Based in Colorado, we pull inspiration from the mountains, forests and rivers that we are lucky enough to call our backyard.

Hiking in Trees

Our Values

Live in Creativity

We are passionate about changing the apparel industry through new, eco-friendly offerings.

Knowledge is Power

We are dedicated to educating our audience about our core environmental issues.

Love For the Tribe

We treat all customers, ambassadors and employees like family.

No Bad Days

We live each day to its fullest, and embrace challenges with a smile.

Our Values

  • Live in Creativity
    We are passionate about changing the apparel industry through new, eco-friendly offerings.
  • Knowledge is Power
    We are dedicated to educating our audience about our core environmental issues.
  • Love for the Tribe
    We treat all customers, ambassadors and employees like family.
  • No Bad Days
    We live each day to its fullest, and embrace challenges with a smile.

Creative Partners

Our Promise to You

All Isoterics Apparel products are produced to the highest standards of sourcing and manufacturing best practices, and are warranted against manufacturers’ defects in materials and workmanship.